Autotrader Icons

Autotrader lacked a consistent style of icon used throughout the product. In conjunction with defining the illustration style, I established a spot iconography style for use across the AT website and mobile apps.

Spot icons on the Autotrader vehicle details page (VDP)

Iconography style guide

Return policy and vehicle exchange policy icons

Vehicle condition icons

One-off icon set for the 2020 "Drive The Vote" campaign for Autotrader and Kelley Blue Book